How Do Campaigns Work?

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Express Interest

Discover campaigns on your dashboard and select 'I'm interested' on the ones you would like to be considered for. You can express interest in as many campaigns as you'd like! Here are a few things to consider:

  • We recommend taking a little time to research the brand and product first to make sure the campaign is a good fit for your lifestyle and audience.

  • Each campaign has a specific completion period, so only express interest in campaigns you can realistically complete within the given timeframe.

Selection

Brands will review which hummingbirds expressed interest in their campaigns 2 days-2 weeks later. If they select you, you'll receive an email and text asking you to review campaign requirements and confirm your participation.

Confirming Your Spot

Once you confirm your spot in the campaign, you will receive a confirmation email with further guidance and instruction! If you have any additional questions, please reach out to Cassie!

Complete the Campaign

After you’ve received your perk and have the product in hand, create content to post on Instagram by the campaign due date. Please review the campaign requirements before getting started, and make sure to use the hashtags and brand tags outlined in the campaign brief.

To properly complete a campaign:

  1. Create your required posts on the specified social media platform (e.g., Instagram post and story).

  2. Include all required tags and hashtags in your post caption.

  3. Verify that your submission meets all campaign requirements.

Upload to the Hummingbirds Platform

Finally, upload your content to the platform! Please double-check that you’ve met all the campaign requirements—we may ask you to revise your content if something is missing. Once you see the checkmark in your campaign details showing 2/2, you’re all set!

To properly upload a campaign:

  1. Log into your Hummingbirds account and navigate to your campaigns.

  2. Upload your content to the correct campaign, including both post and story links.

  3. Submit your story link within 24 hours of posting while it's still active.

Questions?

If you have any questions, please reach out to Cassie at help@hummingbirds.com!