Campaign FAQ

How do I learn about new campaigns?
We share new and current campaign opportunities via email on Tuesdays and on your city's Instagram page on Fridays! You can view active campaigns anyt...
What's the difference between Brand & Community campaigns?
There are two different types of campaigns for you to participate in: brand & community campaigns. Both get you involved as a hummingbird in our missi...
How do I get my perk?
Details for receiving your gift card or perk will be listed in the Campaign description under Instructions once you confirm your spot for a campaign. ...
How to Use Digital Gift Cards
When using prepaid cards or digital gift cards for Hummingbirds purchases, we recommend adding them to your digital wallet (Apple Wallet or Google Pay...
What are campaign completion rates
Hummingbirds receive a completion rate for how many campaigns they confirm their participation in and fully complete. This will be visible to you and ...
How to check campaign completion status & rates
To check if you have successfully completed a campaign on Hummingbirds, look for the following indicators: The 2/2 and checkmark icon on your campaign...
Can I take my social posts down?
We highly encourage you to leave your hummingbirds posts up! Brands often go back to look at your posts when planning their new campaigns, and they ca...
How do campaigns work?
Browse campaigns in your account and select 'interested' on the ones you would like to participate in. You can express interest in as many campaigns a...
Guidelines for Promoting Cannabis & THC Products
Meta has strict policies around cannabis and THC content, and it’s important to follow these guidelines to avoid content removal or account issues. Be...
Why can't I see campaigns that my friends saw?
You may have noticed that some campaigns don’t appear on your dashboard even though other hummingbirds have expressed interest in them. This is due to...
Why Am I Still Getting Automated Reminders If I Received an Extension?
If you've been given a deadline extension but are still receiving automated reminders—don't worry, you're not doing anything wrong! Right now, the pla...
Can Brands Use My Content?
According to our Terms & Conditions , brands are allowed to reuse the content you create as part of your participation in campaigns. We aim to make t...
Do Stories Require Hashtags?
Nope — hashtags are  not required  in your Instagram Stories! We do  recommend tagging the brand  in your Stories so they can easily see and potential...
Do I Need to Use Royalty-Free or Commercial Music in My Hummingbirds Content?
No — commercial or royalty-free music is NOT required  for your Hummingbirds campaign posts or Reels. You are free to use trending songs or music from...
How Long Does It Take for a Hummingbirds HQ Agent to Get Back to Me?
Our goal is to respond to all inquiries  within 1 business day ! Monday – Friday 8:00 AM – 5:00 PM (Central Time) If you contact us outside of these h...
Will It Count Against Me If I Decline a Campaign?
Nope — not at all! 💛 We totally understand that  life happens , plans change, and not every campaign will be the right fit for you. We never want our...
Can I Use Music for My Campaign?
Yes — absolutely! 🎶 We  encourage  you to use music, especially  trending audio , in your campaign content. Music adds energy and emotion, and trendi...
Can I Share Campaign Content as a Trial Reel?
Nope — trial Reels are  not accepted  for campaign submissions. Here’s why: A core part of Hummingbirds campaigns is that your content reaches your  a...
What If My Campaign Post Gets Taken Down by Instagram?
It’s rare, but sometimes Instagram (Meta) may take down a campaign post — especially for content that includes  alcohol or THC products . Meta may fla...
I’m Interested in a Campaign but I Don't See the Product Near Me on the Store Locator — Can I Still Apply?
If the  store locator doesn’t show the product near you , please  do not express interest  in the campaign just yet. Here’s what to do instead: Reach ...
Can I Request Additional Compensation for a Campaign?
At this time, it’s  not possible to request additional compensation  beyond what’s already offered in a campaign’s perk. That said: Occasionally,  bra...
Do I Have to Make Reels?
No — you  don’t have to make Reels  for every campaign. But here's what you should know: If a campaign specifically lists Reels as a required format, ...
What Happens If I Miss the Content Deadline?
Missing a deadline isn’t ideal — but we understand that  life happens ! 💛 We’ll  always try to accommodate extensions  when possible. If you’re going...
Do I Need to Submit My Content for Approval Before Posting?
Great question! The answer is —  nope!  You do  not  need to submit your content for approval before posting it. One of the things that makes Hummingb...
How Long Do I Need to Leave a Post Up?
According to our Terms & Conditions, we ask that all campaign content stay live on your page for a  minimum of 6 months . After that, you’re welcome t...
Multi-Date Campaigns & Segments: What You Need to Know
Some campaigns offer multiple date ranges or "waves" for participation — here’s how to approach them: Select ALL the date ranges you’d be willing to p...
How to Upload Stories to Hummingbirds (and What to Do If You Miss the Window)
How to Upload Stories to Hummingbirds (and What to Do If You Miss the Window) We suggest hopping into the platform  immediately after posting a story ...